Wednesday, 25th February 2004 (5393 views)

Gold lovers in South East Asia are gearing up for a major shopping spree ahead of the Malaysian Mega Sale Carnival this month.

The carnival, which begins on February 28th and ends a month later on March 31st, is designed to provide a fillip for the local economy, and typically features a wide selection of jewellery aimed at varying levels of consumer purchasing power.

Penang chief minister Tan Sri Dr Koh Tsu Koon will launch the show at Komtar, Penang, featuring a host of discounted jewellery products in an important period for the domestic gold industry.

Culture, arts and tourism minister Datuk Paduka Abdul Kadir Sheikh Fadzir says the event is essential for the jewellery trade and other retail operations, as a huge influx of custom arrives.

“An additional 100,000 tourists visit during the sales every year,” Mr Kadir told The Star.

“Last year, shopping was the second highest tourist activity that contributed RM3.7billion to the country's revenue.”

 

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